The "In" Crowd

According to Pavletich, developing a thorough plan is essential. Part of hers involved starting a second shift at the 30-person in-plant. The move increased the amount of insourcing work she could do and made the in-plant more flexible for the parent company's needs.

The in-plant insources work from other manufacturing companies and ad agencies in the area, along with distributors throughout the U.S. Pavletich is loath to turn down a job, but admits she won't take a job that doesn't fit the shop's equipment.