The Future Of Offset - Part II

Though in-plant managers aren't ready to abandon their offset presses yet, they say the process needs to change to compete with digital printing.

As print runs get smaller and clients learn to accept digital print quality, why should in-plants bother to stay in the offset business at all?

That's a question many managers are pondering as the world continues to race into the digital age. Already several in-plants have dumped offset altogether after finding that high-speed digital printers can handle their work more cost effectively.