The Flat Sheet Alternative

This approach works fine for longer run lengths, where you can amortize the cost for longer setup time over tens of thousands of units.

But run lengths continue to decline as marketers look to print fewer (and sometimes customized) pieces to avoid the high costs of inventory, storage and obsolete literature. Today, printers are wrestling with the challenge of how to profitably produce low-volume (5,000 to 20,000) saddle-stitched jobs with the quick turnaround this work often requires.