The Real Lesson From Adobe

So why does it really matter if Adobe wants to make a little money from product placement? Well, for one thing, there’s the principle of it. Who wants the embarrassment of seeing the dreaded “K” name on every PDF you open? There’s also the chance that new employees might see the Kinko’s button and assume it’s O.K. to send their printing there. But as for your steady customers, if you already provide excellent service and are marketing your in-plant, you probably wouldn’t have lost much work. Just the same, I’m glad Adobe agreed to remove the Kinko’s button. Fist shaking and petitions can still bring results.