In-plant Managers Tune Up In Nashville
But don't appear too "needy," he added. Instead, understand in advance why they should buy from you and why someone else can't provide them with the outcome they want.
IPG Editor Bob Neubauer gave a presentation listing ways in-plants can add value. He went over numerous new services he has seen in-plants adding, such as document scanning and archival, laser engraving, selling promotional products, e-communications and more.
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.
