Technologies such as RFID have transformed other industries. Is the book industry next?

By James Sturdivant

“Like many other publishers, we are looking to automate tasks that don’t have a value added by someone doing that task manually,” says Michael Weinstein, vice president of global content and media production at educational publisher Cengage Learning. “This doesn’t reduce quality, but allows that person to add their value where it’s really needed. This is a big change for many long-time publishing people.”