Taking The Direct Route

No more film. Faster makeready. Better quality. Direct imaging presses seem to have everything a printer wants. Is this where the industry is going?

SAFECO had a dilemma. Press runs at its in-plant were getting increasingly shorter, and these short-run jobs were keeping the six-color 20x28˝ Mitsubishi constantly busy—so busy that when long-run jobs arrived, they frequently had to be outsourced.