Take Another Look

Surveys of print providers have shown that more than half of "short-run" print volume produced on direct-to-press offset or digital printing presses comes from orders for less than 1,000 units. In fact, POD has grown at the cost of longer-run printing.

This shift is well underway in the monochrome segment, where digital printers like the DocuTech have taken 85 percent of the volume that was previously run on small-form offset presses and duplicators. The revolution is just beginning in color printing.