SUPDMC, Southeastern University Printing and Digital Managers Conference at Auburn University

Though most attendees hailed from the southeastern region of the United States, attendees came from as far away as Arizona and Wisconsin. The theme this year centered around survival and maintaining a viable print operation in this still uncertain and shaky economy. Sessions encouraged managers to be proactive and covered topics like justification reports, strategic relevance, rebranding your in-plant and proving your value.