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During this event, the shop also held a Welcome Student Day and gave away promotional products like note pads, pens, pencils and bottled water with the CopyCat label on it. Marketing intern Tricia DeRoy threw beach balls to passersby to get their attention. If they stopped to look at the shop’s products and listen to a short speech, they could sign up to win an iPod nano. A number of students brought binding jobs into the shop on the spot, Miley says.
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