Promote...Or Perish
I’ll close with some thoughts from your colleagues. Glenda from Auburn says “Unique things make people remember us.” Joanne Rotert complements that sentiment with the old marketing axiom that you need to touch someone seven times on average, before they respond. Combine those two with a little intelligence and creativity, and you have a winning combination.
Vic Nathan Barkin has more than 35 years of experience in the printing, paper and wood products industries and currently owns a consulting practice specializing in business development, workflow, and technology implementation, focusing on “Green Procurement and Production” practices. Vic is a QMS Lead Auditor certified to ISO 9001:2008 standards, is a consultant for the Rainforest Alliance as an FSC Chain of Custody and Controlled Wood senior auditor, is an FSC, SFI and PEFC lead auditor for PricewaterhouseCoopers and SGS North America, and has engaged in more than 700 site assessments and audits.
