Soft Proofing: Fact and Fiction
Soft proofing saves customers money and cuts hours off the design stage of the production process.
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Rick Wise
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In other cases, the customer looks at the soft proof on his or her screen, calls the CSR and verbally conveys an OK or any changes needed. We don’t especially like this method because it can lead to misinterpretations and relies on verbal communication—something that doesn’t hold up very well if there is a disagreement about changes that were to have been made.
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- Companies:
- Eastman Kodak Co.
- Epson America
Rick Wise
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