Soft Proofing: Fact and Fiction
Soft proofing saves customers money and cuts hours off the design stage of the production process.
Our designers tell me that once we’ve reached final approval we usually still send at least a low-res printed proof to most customers even if they have looked at soft proofs early on in the design process. Some customers simply like to look at the actual layout of the piece in its final size. They just can’t get that from a computer screen.
- Companies:
- Eastman Kodak Co.
- Epson America
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