SGIA Expo Packs Vegas Convention Center

The Expo also offered more than 25 focused educational sessions highlighting new markets and showing attendees how to apply innovative sales and production strategies into their businesses.

Best-selling author of the popular Guerrilla Marketing series, Orvel Ray Wilson, opened the conference with his presentation "Guerilla Selling: Seven Strategies to Double Your Business." In his standing-room-only session, Wilson discussed why it's better to be different than to be the best and simple ways to get above-average performance from every member of a sales team.