Revitalizing IPMA

Without the word “in-plant” in its title, IPMA has often gone unrecognized as an in-plant association, even by some in the printing industry. This has not exactly bolstered the image of in-plants in the industry’s mind. This new name is an excellent public relations move, and along with the other changes IPMA has in mind, it should go a long way toward bringing the association back to its prominent position in the industry.