Refocus On Your Customers

Survey Your Customers

How happy are your customers with products, services, quality, turnaround time, convenience and price? I am absolutely convinced that, in order to know the answers, we must have a customer surveying technique in place. A brief, written survey, which can be included on a periodic basis with orders, is essential. I suggest the surveys be done on a quarterly basis to avoid making customers feel they are constantly being surveyed.