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Printing: A Core Business Function
To achieve viability and profitability within an enterprise, printing needs to be viewed as a core business function. In-plant employees, like information technology workers, must be recognized as specialists in their field. Printing expertise—coupled with internal marketing and customer awareness—can enable in-plant advisors to review and recommend the best way to complete print jobs.
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- Companies:
- Xerox Corp.
- People:
- Steve Jarvis
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