The Changing Face of Quick Printing
Quick printers can be tough competitors. Understanding what’s happening in the quick printing market may be crucial to your in-plant’s survival.
Ten years ago, the term “quick printer” referred to a small printing company that had a retail presence. These businesses typically provided short-run, quick-turnaround work for customers. Other key factors that used to be important were:
• Quick printers accepted walk-in customers through a storefront counter service
Barbara Pellow is the owner and founder of Pellow and Partners. With her long history focusing on digital communications and print technology, she works with both print service providers and equipment and software manufacturers on the development of strategies to improve revenue and profitability and grow market share.
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