Putting Experience To Work

"I was hired to create a new division that was more tailored to the needs of the company," he says.

First Orehowsky sold off the Norristown, Pa., printing company that LRP owned, swapping its sheetfed equipment for a four-color Didde web press, and upgrading its Xerox printers. He merged print and mail, and added mail inserting and poly wrapping equipment, saving thousands of dollars.