Promotional Products: A Great Fit
Looking for a new revenue source for your in-plant?
Cups, pens and key chains can help bring in a tidy profit.
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Erik Cagle
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Muzzillo sees value in developing relationships within the promotional products industry through the associations that serve it.
"In addition, printers should consider aligning themselves with an organization similar to Proforma, which enables them to drastically expand their product and service offering," he says. "The final option would be to go into selling promotional products alone, which is not an advisable route." Which brings us to...
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Erik Cagle
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