Once again, the opportunist in you awakens and you spring into action. Figuring that the Head of Admissions would be interested in knowing what you are thinking, your sales call goes like this: "The purpose of my call is to talk to you about your Admissions process. Recently, my daughter requested information from your school and many others. Being in the business of helping my customers to find their customers, I have some ideas as to how I can help your school better identify and capture its target market."
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.