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PITTSBURGH—December 3, 2008—Printing Industries of America, formerly PIA/GATF (Printing Industries of America/Graphic Arts Technical Foundation) and the world's largest graphic communications association, is proud to announce a new name, logo, and tagline.
The new name and logo reflect over a year's worth of work resulting in a strategic communications plan that will serve the industry today and into the future. The plan's goal is to strengthen and streamline messaging to the graphic communications industry - including suppliers, partners, customers, and lawmakers - to better reflect the activities within the organization as well as to reinforce the value that the national organization and its local affiliates bring to their members.
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- Lisa Rawa
- Michael Makin
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