Print On Demand is about using technology to put your customers’ needs’ first.That’s one reason in-plants have taken the lead.

By Vic Barkin

ACCORDING TO acronymfinder.com there are 89 published definitions for POD. “Print On Demand” ranks number 7 in popularity. (For what it’s worth, #6 is “Probability Of Damage” and #8 is “Payable On Death.” Number one, not surprisingly, is “Proof Of Delivery.”)

As to the On Demand part, everything is OD these days: movies, music, weather, news, banking, and yes, there’s even Howard Stern On Demand (this author has restrained himself from commentary). Though the term is overused, it denotes anything immediately accessible.

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Vic Barkin Author's page

Vic Nathan Barkin has more than 35 years of experience in the printing, paper and wood products industries and currently owns a consulting practice specializing in business development, workflow, and technology implementation, focusing on “Green Procurement and Production” practices. Vic is a QMS Lead Auditor certified to ISO 9001:2008 standards, is a consultant for the Rainforest Alliance as an FSC Chain of Custody and Controlled Wood senior auditor, is an FSC, SFI and PEFC lead auditor for PricewaterhouseCoopers and SGS North America, and has engaged in more than 700 site assessments and audits.

In-Plants and POD: Ahead of the Curve