Print Industry Outlook is Upbeat

“I don’t think I have been this optimistic in at least 15 years,” proclaimed NPES Vice President William K. “Kip” Smythe, as he opened the event.

Ronnie Davis, chief economist at PIA/GATF, agreed, noting that U.S. printers’ sales reached $171 billion in 2006, a gain of 3.3 percent over the previous year and a major rebound from a low point of about $156 billion in 2002.