Postal Promotions: Mailers Discounting Mobile
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Erik Cagle
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IWCO Direct is actively involved with many clients who use geographic targeting to provide guidance on list selection techniques to drive maximum qualification for walk-sequence carrier route rates. The printer also educates and advises clients on demographic targeting on the use of regional consolidation and commingling to maximize mail in five-digit trays delivered to SCFs.
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Erik Cagle
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