Postal Promotions: Mailers Discounting Mobile
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Erik Cagle
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Commingling programs provide a popular path toward postal savings, and it is a major selling point for IWCO Direct, based in Chanhassen, MN. Jim Andersen, CEO of IWCO Direct, notes that in addition to a high-density, regional commingling program that leverages the printer's geographic footprint, mailing clients can also benefit from IWCO's proprietary logistics program, which delivers more than 85 percent of Standard Mail to the destination Sectional Center Facility (SCF), a catalyst for deeper discounts.
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Erik Cagle
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