Pesko to Give Xplor Keynote

Pesko will share the stage with senior industry leaders including representatives from Adobe, Compass Capital, IBM, Kodak, Nipson, Océ and Xerox.

“According to an InfoTrends study on multi-channel communications, over 50 percent of an organization’s content has shifted to an electronic-first delivery model,” says Pesko. “As a result, the growing number of channels and the need to capture attention has made effective customer communication more complex than it has been in the past. As the range of media that needs to be supported expands, it challenges an organization’s ability to manage information and processes to communicate effectively and consistently.”