PDF Emerges From PostScript

In fact, the whole thing may have failed if it hadn't been for the CEO of Apple Computer, Steve Jobs. He invested a large sum of money in Adobe and convinced the firm to create a PostScript controller for the Apple LaserWriter.

A computer linked to a powerful printer would not have made much of an impact by itself, but Apple and Adobe were fortunate enough to stumble upon a third partner: a start-up company that created an application to utilize both the Mac and the LaserWriter to their full extents. The company was called Aldus, and the software product was PageMaker. This combination culminated in the birth of desktop publishing as we know it.