One of the country’s largest in-plants, University of Oklahoma Printing, Mailing and Document Services is thinking big and taking chances.

By Dawn Greenlaw-Scully

Sarantakos describes novelty sales as more of a management function, working with customers to ascertain and fulfill what they want.

"We provide a wide range of products," he claims, noting that some of the department's biggest customers are housing and resident life, as well as admissions.

"If you're not into novelty sales, you're missing the boat," he opines. "At the end of the day, it's a profitable business, and that's another way to meet the needs of your parent organization."