On Demand Conference Announces High-Profile Keynote Presentations and more than 50 Conference Sessions

At 11:10 a.m., Barb Pellow, Group Leader, InfoTrends, will moderate a keynote panel examining “The Changing Media Mix: A Marketing Perspective.” This session will provide first-hand insights from leading marketing executives who will help “connect the dots” between needs and offerings. Panelists include Donovan Neale-May, Executive Director, Chief Marketing Officer, CMO Council and Dr. R.A. Lakshmi-Ratan, Executive Vice President & Chief Operating Officer, DMA, Inc.