On Demand--Build A Digital Dynasty

Also proclaiming that digital equipment is the way to go was Mike Renn, assistant vice president of corporate services for Mellon Bank. Renn uses both digital and offset equipment to keep up with customer demand, splitting some jobs between offset presses and digital printers, like the DocuColor 40. Renn stressed that by using digital equipment for certain jobs, managers can decrease corporate expenses, reduce waste and eliminate warehousing.