Océ has been holding VIP Events all around the country to get the word out to in-plants that “green business is good business.” IPG attended the recent meeting in New York City, which drew 39 in-plant representatives to the Océ showroom there. Aided by former in-plant manager and consultant Vic Barkin, the group learned how Océ promotes sustainability and got ideas on how they can run greener in-plants.
Eric de Goeijen, vice president of DPC Marketing, welcomed attendees and provided some background on Océ’s products, which range from wide-format printers to MFPs to high-speed printers, like the VarioPrint 6250. It uses two imaging units to print both sides of the paper at once, saving energy and time. He also touched on the new Océ CS650 color device, which uses HD polymerized toner to produce 65 pages per minute. Both were on hand for demos.
Océ Marketing Manager Jodie MacLellan described the company’s sustainable practices, such as reusing metal to keep it out of landfills and remanufacturing equipment. Océ products produce less heat, noise and ozone than other vendors’ products, she said, use less energy and can use recycled paper.
Barkin discussed the trend toward corporate social responsibility. He urged in-plants to evaluate, improve and publicize their efforts regularly, and to publish a “Green Position Statement.” He explained Forest Stewardship Council Chain of Custody certification, and mentioned actions printers are taking to be more green, such as reducing VOC levels and carbon emissions, and increasing recycling efforts.
After the event, Océ brought attendees to Yankee Stadium to see the Yankees take on the Detroit Tigers. (N.Y. lost, 6-2)
For other in-plants interested in attending a VIP Event, there are three more on the schedule:
• Boca Raton: June 25
• Atlanta: September 18
• Alexandria, Va.: September 25
For more information, visit: www.oceusa.com/VIPevent