NSPA Overcomes Hurricane, Adopts New Name

"We had this incredible design vs. print mentality," she said. Design, printing and mailing were viewed as separate services, not as interwoven elements of the same job.

She started having joint meetings between the print and design staff, making everyone feel like part of a team and mobilizing them to participate in decisions that would impact the future of the operation. She has tried to get her staff to focus on the entire document production life cycle, from design and print to mail and fulfillment. She said that a third-party assessment of existing state printing and mailing operations is being conducted, with the hope that some of these functions can be consolidated.