New Video Shows Villanova's Web-to-print Journey

Web-to-print software can open your in-plant's doors to new business. Just ask Mike George, director of General Services for Villanova University. At Graph Expo, he told a crowd of in-plant managers how, after adding RSA's WebCRD, job volume increased dramatically. This year, he said, 46,908 student jobs came through the portal.

A new IPG video recaps George's Graph Expo presentation, which took place during a free in-plant luncheon hosted by IPG and sponsored by Rochester Software Associates.

Getting into Web-to-print, George said, is like starting an entirely new business. You’ll need to involve staff, IT, the vendor and customers to successfully launch it. You’ll also need to have a workflow set up to handle the additional work you’ll start receiving.

One way Web-to-print can help bring in additional work is because it can give the in-plant clues about other work customers are doing. When George sees large orders for envelope and stationery come through, he proactively calls the client to ask if they are about to do a large mailing, and then offers to print that job.