New Site Promotes Printing

Eastman Kodak has launched a Web site dedicated to promoting the many uses and benefits of print: www.PrintAmbassador.com

Designed to highlight the innovative approaches for using print to reach consumers with highly targeted, relevant messages, the site provides visitors with market research, customer testimonials, return on investment studies, examples of highly successful print campaigns, and a list of print industry events. A section called “Find a Printer” connects marketers with print providers in their area that meet their production needs.

“By helping marketing professionals understand how print can make their communication programs more successful, we believe we are creating an environment that provides greater revenue opportunities for our customers,” said Jeffrey Hayzlett, Chief Marketing Officer, Kodak’s Graphic Communications Group.