Smaller Printers Expect Robust 2011

The new report found that quick and small commercial printers have taken a number of steps to improve profitability in a tough economic environment. More than half reduced staff (50.7 percent) and trimmed payroll hours (57.7 percent) last year. Cuts in payroll (down 3.2 percent) and overhead (down 5.5 percent) helped reduce total costs 1.8 percent. As a result, total costs fell, on average, from 93.6 percent of sales in 2009 to 90.4 percent of sales in 2010.