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What steps did you take to switch from offset-only to doing some digital printing?
Bekker: In the beginning, I was concerned that most of our one-color black work was moving away from the offset area and moving to the Xerox printer. Fortunately, we were able to take on more offset color work to fill in this void. We frequently communicate the benefits and cost reductions when you print digital to our associates. Each day we get another customer that tries the digital process, and for the most part they are happy with the results.
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