More than half of all in-plants intend to invest in hardware and software next year. A new survey reveals where they are planning to put their money.

By Arianna Valentini

Secondly, make sure that investments provide the customer real value, and make sure to market that value. Many in-plants in this survey plan to promote services to customers via e-mail, print advertising and events that showcase new products and services. The goal is to ensure that customers are well informed on new offerings and their value.

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