MSU Printing Services Does What it Takes
Michigan State University Printing Services has transformed itself from a printer into a communications provider, with the goal of saving the university money—even if the in-plant loses revenue.
Merger with Marketing
Recently, Printing Services merged with the University Relations Department, which is responsible for marketing and media communications. Since the merger, the in-plant focuses heavily on services geared towards marketing and communication.
In addition, the in-plant has expanded its contact list management capabilities, Crist says.
- People:
- Carmen Crist
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