Building a Smarter In-plant
Using a print management system combined with Web-to-print software has streamlined and improved Michigan Farm Bureau's Printing Services operation, bringing critical information to the manager's fingertips.
Meyers contends that the shop's customers love how easy the Web ordering software is to navigate.
"I have had some people that, literally, I sent them their user ID and password and five minutes later they e-mailed me back and said 'thanks so much. I am already done,' " she proudly reports.
Michigan Farm Bureau's marketing department also likes the Web ordering features because of the template process, Meyers points out.
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- Karen Meyers
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