Meeting Of The Minds

The State of Washington, which brought design in-house a few months ago, said outside designers often had relationships with commercial printers, so customers were not coming to the in-plant.

PDF Making Inroads

Many of the Top 70 participants said they have PDF workflows, but several reported problems getting customers to create proper PDFs. The State of Washington's representative said its customer service rep brings a prepress person on customer visits to teach the customer how to make a PDF. In this way marketing is combined with training.