Losing Weight Is A Growing Business
Working for an expanding company that fully supports its in-plant has allowed this digital shop to flourish.
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Chris Bauer
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Medifast brochures typically are 16 or 32 pages, and are saddle stitched. "The iGen4 has really fit in well with the type of printing that we are producing: full-color brochures on coated paper," Hunter explains.
Every month the in-plant pro–duces 300,000 9x6˝ direct mail postcards, which include variable data information. It also handles smaller variable data jobs, including personalized mailings for the Medifast weight control centers. Recently, the shop did about 4,000 mailers for a new center in Maryland.
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