Maximum Coverage

Because BCBS is not centrally operated, each "Blue Plan," as employees call the independent companies in the network, must produce its own marketing materials, explanations of benefits (EOBs), brochures and internal correspondence. Thus, many BCBS Blue Plans have set up in-plants.

The managers that operate these facilities all over the country say there are many reasons in-plants are such an attractive alternative to outsourcing printing for BCBS.