Keys to Our Success
Pursuing revenue-generating strategies has been, by far, the greatest game changer for Campus Graphics. Every year we increase our external revenue more than 30 percent. We have reduced our financial footprint to the college by more than 45 percent over the last few years and have not had one budget augmentation in the 15 years since the inception of the operation. By developing solid customer relationships with our targeted market base, we have been able to draw from consistent and appreciable revenue sources when we want to buy equipment or increase our staffing. In doing so, we remain in good standing with the executive leadership of the college, who know what we do and appreciate our entrepreneurial spirit.
Gordon Rivera is a graphic communication lecturer at California Polytechnic University, San Luis Obispo and is the supervisor of Campus Graphics, an in-plant provider of traditional and digital media for Allan Hancock College, a community college in Santa Maria, Calif. He is a certified G7 Print Professional and has successfully completed both Lean/Six Sigma training and a Black Belt level project. Please email gorivera@calpoly.edu regarding your print experiences in the pursuit of quality.