Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta) announced a strategic partnership with Taktiful Software Solutions (Taktiful), a leading training and software solutions provider for digital embellishments. Combining Konica Minolta’s cutting-edge printing technology and global reach with Taktiful’s specialized expertise in digital embellishment, the alliance aims to accelerate innovation to expand market opportunities and deliver unprecedented value to customers worldwide. Taktiful was the winner of a 2024 Pinnacle Technology Award for its Taktify product.
Embellishment offers unlimited ways to create visually stunning, tactile, high-value pieces – from brochures and signage to direct mail and packaging. Combining embossing, debossing, varnishing, foils and other techniques with variable data printing to personalize materials creates even greater impact, impressions and ROI, for print shops and their customers. According to Francois Martin, a former Senior Consultant for Messe Düsseldorf, embracing innovative digital finishing techniques can unlock a realm of possibilities, leading to increased profitability, enhanced brand recognition, and a sustainable competitive advantage in today's dynamic marketplace.
However, in today’s market, it can be difficult for a printer to justify the investment in embellishment because they do not have an existing business to gauge it on; they are building this business as they go. By combining Konica Minolta’s award-winning technology with Taktiful’s deep industry knowledge and customer enablement strategies, this collaboration provides customers with a true end-to-end solution and approach to embellishments to ensure success.
“By partnering with Taktiful, we’re taking a bold step toward empowering our customers with the knowledge and solutions they need to lead the market in embellishment excellence,” said Frank Mallozzi, President, IPP, Konica Minolta. “Our proficiency and award-winning technology, coupled with industry specific embellishment experts to help our customers will allow us to unlock the full potential of digital embellishments. It’s a win-win.”
Mallozzi discussed the potential of the alliance in a recent interview with Taktiful.
“We’ve always believed that digital embellishment has the power to transform how brands communicate and connect with their audiences,” said Kevin Abergel, President, Taktiful. “Konica Minolta’s vision and leadership align perfectly with our mission to drive adoption, creativity and profitability in the industry. By leveraging the unique strengths of both organizations, we will not only enhance our product offerings but also redefine industry standards and customer expectations in digital embellishment.”
Together, the two companies will focus on several key initiatives, including:
- Customized embellishment training programs: Tailored training to maximize end user ROI and inspire creative applications
- Joint innovation labs: Establishing co-development teams to create next-generation, AI-based digital embellishment technologies and applications
- Market expansion: Leveraging combined resources to penetrate new markets and expand the adoption of digital embellishment across various industries
“One of the really unique aspects of this relationship is the Taktiful team’s familiarity with our MGI devices. They are true subject matter experts who really know how to leverage our technology in ways others do not,” said Sean Roberts, National Director, Digital Embellishment, Konica Minolta. “The alliance is also a great complement to support our customer onboarding program, which will now incorporate Taktiful’s ‘boot camp’ workshop, providing the professional services and business support clients need.”
Konica Minolta offers the widest array of embellishment technologies available from a manufacturer, supporting the needs of customers – whether the business scales large or small – with technology designed for each stage of an organization’s growth.
In August 2024, Taktiful announced a strategic partnership with Sharp Imaging and Information Company of America.
The preceding press release was provided by a company unaffiliated with In-plant Impressions. The views expressed within do not directly reflect the thoughts or opinions of the staff of In-plant Impressions.
Related story: Sharp Announces Strategic Partnership With Taktiful