Kodak Now Platinum Sponsor of InterACT!

InfoTrends and North American Publishing Co. (NAPCO), organizers of the InterACT! Conference are proud to welcome Kodak as a Platinum Sponsor. InterACT! is an educational forum for marketers, brand owners and service providers on cross-media direct marketing opportunities and strategies. The event is scheduled for August 10-11, 2010, at the Crowne Plaza Chicago O’Hare in Rosemont, Ill.

“Kodak is committed to helping companies grow their business through the power of images and information,” commented Barb Pellow, Group Director, InfoTrends (and former Chief Marketing Officer of Kodak's Commercial Printing Group). “Kodak’s products, services, and technologies can enrich business applications, impacting bottom line performance. InterACT! attendees will benefit from hearing about Kodak’s solutions for integrated marketing communications.”

“We are excited to participate in this educational forum geared towards marketers, brand owners and service providers,” said Michael Lo, Marketing Director and Vice President, Business Solutions and Services Group, Eastman Kodak Co. “We help enterprises and print service providers unify and streamline their business processes across departments and media to create true multi-channel marketing campaigns. InterACT! is a great opportunity for professionals to learn more about how to produce customized printed pieces that stay in synch with fast-changing electronic media campaigns.”

InterACT! is a two-day, two-track program designed for marketers, agencies, and custom publishers, as well as print/marketing service providers interested in improving how they interact with their customers and prospects. It is the first event to demonstrate how to integrate print, online, mobile and social media to deliver interactive marketing campaigns that drive business results.

For more information on the event, visit www.interactconference.net.