Kodak Now Authorized Reseller of Online Print Solutions' Marketing Tools

The OPS portfolio appeals to both print service providers and market service providers because it has a central platform for companies to manage corporate, marketing and retail activities. OPS’s core product, OrderDesk, provides a web storefront solution that can be easily deployed for fulfillment, job submission, online design and on-demand printing. The company’s VWeb and VPrint products also allow users to create, manage and track variable data and cross-media campaigns with elements of print, email, SMS messaging, and personalized URL’s (PURL’s). The inclusion of these highly adaptable OPS products add significant value to the KODAK Web to Print Solutions portfolio by offering end customers numerous, user-friendly software options to meet their individual business and market needs.