Keeping Print Alive
Running an in-plant just isn't enough for Gordon Rivera. On the side, he teaches the next generation of printers at Cal Poly.
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Chris Bauer
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"I brought a commercial printing attitude—that quality is 100 percent important—into the nonprofit world," Rivera contends. "And we always want to be entrepreneurial. We have to keep finding out what the college needs and how we can fulfill it."
Adding new capabilities would be much easier for Rivera if he had extra floor space. The four-employee in-plant currently operates out of a modest 2,200-square-foot facility. He says he knows he could make money on wide-format printing, but just does not have the room to add the equipment. He also has a strong interest in entering the realm of 3D printing.
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