IPMA 2004 Education with a Dose of History

Debbie Pavletich, of Briggs & Stratton, in Milwaukee, explained how her in-plant has expanded in scope over the years, with two notable growth spurts:

• In 1995, when the in-plant started insourcing from outside organizations, sales grew 50 percent.

• In 2000, when it added variable data printing, sales jumped 27 percent.