Insource Your Way To Success

Getting Into It

There's no set method for getting started in the insourcing game. Stanley Verser eased into it by sending letters to local schools describing the services offered by the in-plant and explaining that the shop was open for business. From there, word of the in-plant's quality and fast turnaround spread quickly to include agencies within the city of Laughton, Okla., and the municipal museum. In fact, word of mouth has been the in-plant's single strongest selling tool.